Holland America sees dramatic rise in Europe bookings for 2026

Holland America sees dramatic rise in Europe bookings for 2026

CRUISE NEWS: Holland America sees dramatic rise in Europe bookings for 2026 with bookings up more than a third compared to this time last year. The rise is especially notable in the cruise line’s Northern Europe voyages, an increase of nearly 50% year over year, as travellers seek out the region’s dramatic natural beauty and easy‑to‑explore cities. Convenient departures from both Rotterdam, the Netherlands, and Dover, England, give guests easy access to some of the region’s most spectacular landscapes and culturally rich ports. 

“Given the strong pace of bookings we’re seeing and our ‘Start Your Journey’ Wave promotion underway, I’d recommend anyone considering a summer European cruise book soon,” said Dan Rough, vice president of revenue management for Holland America Line. “With our Dutch roots and unmatched expertise in the region, guests know they’re traveling with the European cruise experts when they choose Holland America. These voyages will sell out and at the fast pace we are seeing this year, now is a good time for guests to secure their ideal cruise.” 

holland america line cruise ship koningsdam

Highlights of the 2026 Europe Season 

Holland America sees dramatic rise in Europe bookings for 2026 and can expect a deeply enriching experience shaped by the brand’s long history in the region and its thoughtfully curated itineraries: 

  • Immersive Itineraries with More Time in Port: Holland America Line’s Europe cruises are designed to offer longer port days and more overnights, giving guests ample time to explore destinations in depth. Many itineraries allow for evening dining ashore, cultural performances and local nightlife in popular cities across the Mediterranean and Northern Europe. 
  • Access to Iconic Cities and Hidden Gems: The 2026 season features itineraries that visit more than 175 UNESCO World Heritage sites and explore 35 countries across the Mediterranean, British Isles, Northern Europe and the Canary Islands. Guests can experience marquee ports such as Barcelona, Spain; Naples, Italy; and Dubrovnik, Croatia; as well as lesser-visited gems including Portofino, Italy; St. Tropez, France; and Valletta, Malta. 
  • Regionally Inspired Culinary Experiences: Dining on board reflects the flavors of the regions visited, with menus inspired by Mediterranean, Northern European, and British Isles cuisine. Guests can enjoy fresh seafood, regional wines and destination-themed dishes crafted by Holland America Line’s Culinary Ambassadors. 

Holland America Cruises Nieuw Statendam hydro pool

World Cup Action On Board 

Holland America sees dramatic rise in Europe bookings for 2026 and Guests can book their cruise in Europe with confidence, knowing they won’t miss a single FIFA World Cup 26™ match. Holland America Line will broadcast every match across its fleet. From June 11 to July 19, 2026, all 104 tournament matches will air in staterooms via Sport 24 Special Event Channels, with select games featured on the Lido big screen or in World Stage theaters.  

Holland America Noordam 3

Cruises Available for Booking  

For a limited time, guests who book with Have It All can choose from a number of itineraries spanning Europe with a $25 deposit and free balcony upgrade — including:  

Holland America Noordam 1

Source: Holland America Line

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